The digital video that introduced consumers to Fitbit’s newest Versa smartwatch — a premium experience with a beautiful design as well as features like Amazon Alexa Built-in, Spotify, Sleep Score, fitness tracking upgrades, apps and more.

DETAILS

AGENCY
Bonfire Labs


CREATIVE DIRECTOR
Kristin Brewer


3D ANIMATOR
Eric duPlessis

WRITER
Trey Clark

CLIENT
Fitbit